Brexit & Branding: Minding the (social) gaps…
This is a piece first published in Spanish, by the good people of AEDEMO in the March edition of their magazine. If you’ve never visited the UK, the term ‘mind the gap’ might… Continue reading
Category Archive: account planning
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Nothing succeeds like…enthusiasm (?)
The great man speaks. He knew a thing or two about making ‘quality content’. It is often said that advertising is an art, not a science. That it is a trade, not… Continue reading
Thinking about thinking…
Thinking about thinking (the author isn’t pictured, ahem!) Happy 2019! Some time earlier in 2018, I was very fortunate to be interviewed by the very bright, very thoughtful Rob at Salmon Theory. He… Continue reading
The value of nuance…(or how I learned to start worrying and love subtlety):
On the face of it, being definitive is definitely in these days. Being definitive just seems so authoritative. So in charge and on top of things. Just the sort of quality you’d… Continue reading
When did making work, work become unfashionable?
The importance planning in creating business changing ideas – in a world which has commodified them.
‘How Brands are Built in a Digital Age’: My submission…
Hello there. So, I’ve just learned I didn’t get shortlisted for an Admap prize, on the topic of how brands are built in the digital age. Which is a great shame, but no doubt… Continue reading
There’s not one way to play…
Brendan Rodgers, current Liverpool manager – and one of the chief exponents of this kind of thing. There’s a creeping malady that seems to be infecting apparently sane people. In fact, it’s less… Continue reading
When a Planning book isn’t a planning book…
For the day job, I’m a big believer in reading as widely as possible. There’s a great danger in getting locked into reading the latest business or planning book, and undergoing planning ‘groupthink’… Continue reading
New year, new work…
Yes, really. Hello all. You’ve probably guessed from the image that I’m no longer at Anomaly. Which is a great pity – they are a terrific agency, and I’ve been very proud of… Continue reading
Planning x Production…
Sort of like this man. The one on the right. Come next March, and I’ll have been a planner for six years. And, given that, I’ve been having a think about the job,… Continue reading